---
title: "System1 Advertising: O2 vs Telekom (Germany 2019)"
image: https://pages.system1research.com/hubfs/S1R%20Logo/S1R%20Logo%20JPEG/System1_Research_logosetRGB_Pink.jpg
---

[![System1_Research_logosetRGB_Pink.jpg](https://pages.system1research.com/hs-fs/hubfs/S1R%20Logo/S1R%20Logo%20JPEG/System1_Research_logosetRGB_Pink.jpg?width=320&height=77&name=System1_Research_logosetRGB_Pink.jpg "System1_Research_logosetRGB_Pink.jpg")](http://brainjuicer.com)

# Download the Advertising Case Study: Telekom vs O2

 

 For this month's article in Horizont, we've analysed two telecoms ads, one from Telekom and one from O2.

**Please fill out your details and then you'll be able to view and download the full case study and results. **

 

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[[fa icon="chevron-up"]Back to top](https://pages.system1research.com/o2-vs-telekom-cs#)

## Something Powerful

### Tell The Reader More

The headline and subheader tells us what you're [offering](https://pages.system1research.com/o2-vs-telekom-cs#), and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

- Bullets are great
- For spelling out [benefits](https://pages.system1research.com/o2-vs-telekom-cs#) and
- Turning visitors into leads.

## Something Powerful

### Tell The Reader More

The headline and subheader tells us what you're [offering](https://pages.system1research.com/o2-vs-telekom-cs#), and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

- Bullets are great
- For spelling out [benefits](https://pages.system1research.com/o2-vs-telekom-cs#) and
- Turning visitors into leads.