Download the Ad Testing Case Study: Chocolate

 

The chocolate market is highly competitive and many companies try to attract consumers to their products with  advertising. But can they really convince consumers?

System1 Research has analysed six current chocolate commercials for their strength in terms of long-term and short-term growth potential 

  • Yogurette „Dancing Women“
  • Milka „Zarte Momente“
  • Ritter Sport „Wir feiern Kakao“
  • Merci „Yvonne Catterfeld sagt Merci“
  • kinder Choco fresh  „Piano Katze“
  • Katjes Chocjes „Jedes Leben ist wertvoll“

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